Pop culture, broadly speaking, refers to the trends, the names, the events that define a particular time and place for the people who live then and there—the zeitgeist, if you will, though focused on particulars rather than the abstract. So it’s no surprise that Charles Schulz’s Peanuts captures much of the culture of its time, even as it transcends its time and becomes “classic” in every sense of the word.
The most recent entry in Fantagraphics’ Complete Peanuts series, 1975 to 1976, ratchets up the popular culture quotient, with references to once-current events and figures appearing with greater frequency than in our earlier examinations of the series. Billie Jean King extends her reign as the most frequent referent (playing, in Sally’s imagination, mixed doubles alongside Harry Truman against George Washington and Betsy Ross, on December 26, 1975), while Elton John, Olivia Newton John, Uri Geller, and the wacky Sergeant Schultz from Hogan’s Heroes also make cameos (the latter on a television set watched by Snoopy’s brother, Spike, who shows up for the first time in 1975).
The first appearance of a soccer ball in Peanuts occurs in this collection (March 23, 1975, hitting Linus in the head), accompanied by an explanation of just what soccer is, needed for an America that was just getting used to the beautiful game. Towards the end of 1976 (a year with surprisingly few Bicentennial references), Marcie and Peppermint Patty have a nice riff on authors with long names (Katherine Anne Porter, Joyce Carol Oates, and Pamela Hansford Johnson, on December 29, 1976). And when Spike is rebuffed in his quest to hitchhike back to his desert home, he hopes that the family that wouldn’t pick him up gets reduced gas milage from their smog control device. That’s vintage ’70s right there.
But our focus here is to examine the references that haven’t aged quite so well, starting with Spike’s putative job at a Harvey House (August 11, 1975):

A Harvey House is a railroad station dining establishment associated primarily with the Santa Fe Railroad (and hence, the American West, whence Spike hails). Noted for their efficiency in feeding diners in strict adherence to the railroad timetable, the Harvey Houses (and associated Fred Harvey Hotels) would have been well known to most adults in 1975, particularly given their spread to interstate rest stops and airports as rail passenger numbers dwindled, leaving a Harvey House as shorthand for any restaurant dedicated to serving travelers.
Of note, Spike’s Needles, California, Harvey House is on the National Register of Historic Places and, as of 2008, was undergoing renovations.
And who, pray tell, is Mr. Frick?
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